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Sau Hoong Lim/Alfred Wee, art directors
Jay Phua/Noel Yeo, writers
Sau Hoong Lim, creative director
Boon Kok Ong/Roslind Yip, directors of photography
Tammy Quek, Blackmagic Design, editor
Ben Rosen, Song Zu Singapore, sound designer
Evan Roberts, Song Zu Singapore, sound engineer
Wendi Chong/Boon Choo Leow, producers
Azmi Jaffar, Song Zu Singapore, post-production producer
10AM Communications, ad agency
Creative Technology, client
Rock On :60 (Open on a product demonstrator, sporting a well-pressed business shirt and pants) Demo Guy: Rock 'n' Roll is very simple. Just four counts, and on every count, play the hi-hat. 1-2-3-4. 1-2-3-4. (He gets a basic rock beat going) Demo Guy: And on the first beat and the third beat, play the bass drum. 1-2-3. 1-2-3. (He adds the bass drum) Demo Guy: And on the second and fourth, play the snare drum. 1-2-3-4. 1-2-3-4. (He brings in the snare drum) Demo Guy: This is Rock 'n' Roll. (As he holds the basic rock beat) Demo Guy: Let's play double time for the hi-hat. 1-2-3-4. 1-2-3-4. (He goes a little faster) Demo Guy: Play a little faster. Double bass. (He goes even faster, and then faster some more. He breaks into a series of savage drum solos, cymbals, crashes, toms, snares and double kick drums. All on the world's first music and PC keyboard in one) Super: Rock on. Logo: CREATIVE
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