The company's symbol is a heart, so we brought out the love and joy of cooking through various interactive media. We used heart-shaped thermo-active ink, which when heated discloses a recipe and placed it on aluminum foil. The cover is made of tablecloth material and wrapped with real baking paper. Between the pages, filled with numbers, we hid recipes of products that led to those numbers. 92 pages, 9 3/4 x 12 1/4, perfect-bound, hardcover with vellum dust jacket, PMS and metallic inks, die-cut/scored pages reveal text inside when separated.