Shanghai White Vodka was developed in 2008 for Diageo and Shui Jing Fang distillers. The bottle is inspired by 1930's Shanghai and draws inspiration from the Art Deco period when Shanghai was a glamorous destination where travelers from all over the world would come to experience this authentically exotic metropolis. The typographic solution is comprised of hand-drawn letterforms and illustrative details forming an identity with unique character and a sense of time and place.