Chiara Alessio/
Elisabetta Gamba/
Marco Richetto/
Jerome Risoli/
Irene Roccia/
Paolo Ugazio, TOROC, designers
Elise Thomason, Iconologic, lead designer
Dario Quatrini, TOROC, design director
Raffaella Paniè, TOROC, senior design director
Stefano Bracciantini, TOROC, manager of graphic design
Matt Rollins, Iconologic, creative director
Brad Copeland, Iconologic, executive creative director
Andrea Varnier, TOROC, chief creative officer
Iconologic, design firm
Torino 2006 Organizing Committee, client
The Olympic Look of the Games for Torino 2006 integrated every visual element of the world's biggest sporting event, from tickets to medals to uniforms to stadiums. The central metaphor of the passionate piazza was supported by vivid colors, sleek athletic pictograms and the theme 'Passion Lives Here.'
