Elise Thomason, Iconologic, lead designer
Dario Quatrini, Organizing Committee for the Torino 2006 Olympic Winter Games, design director
Stefano Bracciantini, Organizing Committee for the Torino 2006 Olympic Winter Games, manager of graphic design
"The Look of the Games is comprised of two colorways: Torino Blue and Torino Red. The palette represents the daily contrasts in the environs of Torino: the bright days and electric nights, and the city landscape against a mountainous backdrop. Black, used for the first time as part of the Look of the Games palette, logically separates and connects day and night."
