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New Bohemia Signs, letterer
Martin Kay, designer
IDEO, design firm
Crown Publishing, publisher

“The typography was designed to embody the spirit of the book Creative Confidence by Tom and David Kelley. An effortless yet confident combination of hand-painted brush strokes and pencil aims to visually translate the concept of a hidden, child-like creativity within us all. The poster and building signage display the large-format color title to spread and inspire the creative confidence movement onward.”

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