“We teamed up with drink brand The Matcha Yaad on a mission to create a feel-good brand that encapsulates some of the world-renowned qualities of both the Jamaican and Japanese cultures. Brand founder Monique Farquharson grew up in Jamaica and developed her passion for matcha during her studies in health and wellness, which took her to Okinawa, a globally renowned blue zone known for its longevity and happiness. We were commissioned to produce a packaging design that captures the essence of this one-of-a-kind product, bringing together sunshine and serenity in a way that captures the unique essence of both Jamaica and Japan.”